Assignment of pest analysis of ufone

Government is trying to provide investor friendly environment to give the more benefit to the investors and give them maximum safety. WARID aims to climb to the top of the telecommunication sector by the next three to five years.

In order to cover huge fixed costs there exists, the need to put in large amount of funds. Power of Buyers With incremented choice of telecom services and products, the bargaining power of customers is increasing Mansell, Due to latest technology the cost of telecommunication industry is decreasing and they are giving lowest rates to the peoples to remain in contact with relatives and with heir family.

Since its launching, it has gathered a large number of customers. This would enable the company to attract or grab more customers from the existing companies offering the same services. They create the lot of opportunities for telecommunication industry so they make calls to their relatives particularly on that festivals.

Nonetheless, that does not guarantee a hundred percent revenue realization since non-traditional satellite operators and Cable TV have a share in internet provision. There exists the need to offer best facilities to the customers that to at a price lower than the competitors.

It is just like easy-load like its others competitors. The new brand image gained huge popularity amongst the targeted market.


Etisalat has high and effective technological expertise which has enabled it to capture substantial market share extending across UAE. There exists the need to offer best facilities to the customers that to at a price lower than the competitors.

Warid has a division in marketing department that is responsible for financial activities incurred related to marketing promotions, campaigns, and events. Some areas of Baluchistan and NWFP remained uncovered due to disturbances in those areas; rest of the country is almost covered by now.

Nonetheless, unless the modernization gap is filled, the company would not be able to realize the maximum benefit and profitability.


Impact on cost structure: During the years, Ufone continued on the path to success. They possess a strong competitive position, but are located in an industry that is mature, not growing or declining.

However, the company had to increase the prices at the time of worldwide recession.

Focus on increasing the Coverage: De-regulation of the trade policies in the region has also contributed to increasing flow of businesses in the industry thus creating cut throat competition. The banks are ready to finance its strategies on international expansion hence increasing its opportunities to explore the global market.

Threats Apparently, there is strong growing competition in the industry in UAE. Cellular industry performance in Pakistan before the launch of Ufone was quite dismal, with one of the lowest population penetration rates in the Whole region.

Economic Conditions influenced by Government: Ufone has network coverage in more than locations and across all major highways of the country. In Pakistan Although an proper Institution for telecommunication sector working PTA but Government is influencing the working of that department and imposing the policies made by politicians.•Ufone is performing well though Warid and Telenor are tough competitors.

PTCL, Ufone’s profitability increased by percent to Rs million in 1H/FY07 as compared to Rs ASSIGNMENT#3 SUBJECT: DO “PEST ANALYSIS”ON A COMPANY IN. UFone Assignment by Shakeel Ahmad. Market Segmentation of Ufone. SWOT Analysis of Telenor.

Ufone-A-holistic-Overview. Marketing Report-Ufone. Pest Analysis of Pakistan Telecommunication Industry. Uploadé par. Anisa_Rao. PRESENTATION-marketing Ufone. Uploadé par. iqrakhan Internship Report. Uploadé par.

A pest analysis is a scan of the external macro-environment in which the firm operates can be expressed in terms of the following factors • Political • Economic • Social • Technological The acronym PEST (or sometimes rearranged as "STEP") is used to describe a framework for the analysis of these macro environmental factors.

Swot Analysis of Ufone In: Business and Management Submitted By blader Words Pages 8. NTRODUCTION Ufone GSM is a Pakistani GSM cellular service provider. It is one of six GSM Mobile companies in Pakistan and is a subsidiary of Pakistan Telecommunication Company.

The company commenced its operations under the. •PTCL (Ufone) is market challenger in GSM segment. IMF Specification of Assignment: 1. You have to work in groups of 3 – 4 students to prepare this project, three in a group as any exceptional case. Overview of Pakistan from PEST analysis Political Environment After Pakistan was created in Dec 17,  · Marketing analysis of Ufone Executive Summery.

Ufone is the second largest cellular network in Pakistan.

: Swot Analysis Essay - Part 3

The head office of the Ufone is located in B, F-7 Markaz Islamabad, Pakistan. Every Organizational whether its multinational, private business or Govt. Offices depend on its people. PEST Analysis of Ufone: In PEST P .

Assignment of pest analysis of ufone
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